03/24/25

Artificial Intelligence Highlights The Need For Cyber Insurance

Cyber Security

Artificial Intelligence reduces human error, drives innovation and allows for faster decision-making, but it can also make it easier for cybercriminals. While AI is not inherently malicious, cybercriminals can exploit its capabilities to conduct more sophisticated and efficient attacks on Oregon Businesses highlighting the ever growing need for cyber liability insurance.

Examples of AI Risks include:

Automated attacks: AI can be used to automate various stages of cyberattacks, such as scanning for vulnerabilities, crafting and delivering phishing emails, or launching distributed denial of service (DDoS) attacks.
Advanced evasion techniques: Cybercriminals can employ AI to develop and refine evasion techniques that can bypass traditional security measures, making it harder for defenders to detect and prevent attacks.
Social engineering: AI-powered chatbots or virtual assistants can be used to mimic human behavior and deceive users into revealing sensitive information or performing actions that compromise security.
Data analysis and profiling: Cybercriminals can use AI to gather and analyze vast amounts of data to build more accurate profiles of potential targets or victims, which can be exploited for personalized attacks.
Machine learning for malware: AI can assist in creating sophisticated malware that can adapt and evolve to bypass traditional signature-based antivirus solutions.

How Cyber Liability Insurance Protects Your Business

Financial Protection – Covers costs related to data breaches, ransomware payments, legal fees, and business interruptions.
Regulatory Compliance Support – Helps businesses navigate Oregon’s consumer data protection laws and covers penalties for non-compliance.
Incident Response & Recovery – Provides access to cybersecurity experts, forensic investigations, and public relations support to minimize damage after an attack.
Third-Party Coverage – Protects against claims from customers, vendors, or partners whose data may be compromised in an attack.

However, it’s important to note that AI is also being used in defense to enhance cybersecurity. AI can help identify and respond to threats more rapidly, detect anomalies in network traffic, and improve overall security measures. The cybersecurity landscape is constantly evolving, with both defenders and attackers using AI to gain an advantage.

Companies can minimize their exposure to this troubling trend—obtaining a comprehensive cyber-insurance policy that will maximize coverage in the event of a loss. Be warned: cyber-insurance policies are not created equal. Like cyber exposures, cyber insurance continues to evolve. Contact EPB&B cyber professional Justine Avera at javera@epbb.com or 503-445-8402 to help find the right coverage to protect your business.

03/16/25

EPB&B Spring Newsletter; Insurance tips, insights and updates

About EPB&B

As the seasons change and new opportunities bloom, Elliott, Powell, Baden, and Baker Insurance is here to keep you informed and protected. In this Spring Newsletter, we’re excited to share the latest industry insights, risk management tips, and company updates to help you navigate the months ahead with confidence. Beyond insurance, we’re proud to highlight our ongoing community involvement, from local charity partnerships to volunteer efforts that make a difference. Plus, stay up to date on the latest happenings at EPB&B, including employee spotlights and referral incentives. Thank you for being part of the EPB&B family—let’s make this season one of growth, security, and giving back!

Spring Newsletter

Spring is the perfect time to update your insurance policy. Contact our team and we will help find the right insurance plan to protect you and the things that matter most.

03/04/25

Spring into Safety: How Homeowners Insurance Covers Your Outdoor Projects

Homeowners Insurance

Spring in Oregon: the rain begins to subside, the sun peeks through, and it’s time to tackle those outdoor projects. Whether you’re building a new deck or installing a backyard fire pit, it’s essential to understand how your homeowner’s insurance plays a role.

Oregon’s unique climate, with its potential for heavy rain, windstorms, and even late-season frosts, makes it especially important to consider potential risks. At Elliott, Powell, Baden and Baker Insurance, we have a dedicated team of professionals to work with you in finding the best Homeowners insurance coverage to protect your investments.

Generally, homeowners insurance can provide coverage for outdoor projects in a few key ways:

“Other Structures” Coverage:
- As part of your homeowner’s coverage, this portion of your policy typically covers structures detached from your primary dwelling, such as fences, sheds, and detached garages. Many outdoor projects, like decks or gazebos, may fall under this category.
- It’s important to review your policy to understand what “other structures” are specifically covered and the limits of your coverage.
Landscaping Coverage:
- Your policy might offer some coverage for landscaping, including trees, shrubs, and plants, but typically only if covered perils like fire, lightning, or vandalism cause damage.
- It’s important to note that damage from common issues like disease or routine weather conditions is usually not covered.
Liability Coverage:
- If someone is injured on your property during an outdoor project, your liability coverage can help protect you from financial responsibility.
- This is especially important if you hire contractors or have friends and family help with your projects.

Oregon-Specific Considerations:

Storm Damage:
- Oregon’s spring weather can be unpredictable. Ensure your policy covers damage from windstorms and heavy rain, which can affect fences, decks, and other outdoor structures.
- Be aware of the potential for fallen trees and your policy’s coverage for removal and damage.
Flood Risks:
- While standard homeowners insurance doesn’t cover flooding, Oregon residents in flood-prone areas should consider purchasing separate flood insurance through the National Flood Insurance Program (NFIP).
Earthquakes:
- Oregon is in an earthquake risk zone. Standard homeowners insurance does not cover earthquakes. Contact us, and we can help you secure a separate earthquake policy.

Tips for Protecting Your Outdoor Projects:

Review Your Policy:
- Before starting any major outdoor project, carefully review your homeowner’s insurance policy to understand your coverage and limitations.
Document Your Projects:
- Take photos and keep records of your outdoor projects, including materials and costs. This documentation can be helpful if you need to file a claim.
Hire Licensed Contractors:
- When hiring contractors, ensure they are licensed and insured. This can help protect you from liability in case of accidents or damage.
Maintain Your Property:
- Regularly maintain your outdoor structures and landscaping to prevent damage and reduce the risk of claims.
Contact Your Insurance Agent:
- If you have any questions about your coverage or are making significant changes to your property, contact your insurance agent for clarification.

Contact us and our team will help you to you understand your homeowner’s insurance coverage and take proactive steps to protect your outdoor projects, so you can enjoy a safe and successful spring season in Oregon.